Eating in the GLP-1 Era.
A webinar for food & beverage industry leaders.
S2B Group Co-Founder and GLP-1 expert Maha Tahiri, PhD calls it a structural tsunami — GLP-1 is permanently reshaping how a massive portion of the population eats. Meanwhile, AI has become the most influential nutrition advisor in America, and brand choice is increasingly happening before the shelf, inside AI-generated answers most companies can't see.
To track what's happening at this intersection, S2B Group and BrandRank.AI launched the Food & Beverage Answer Economy Index — an ongoing intelligence series examining how AI shapes food, beverage, and wellness guidance across the nutrition and wellness topics where it matters most. The debut Index puts GLP-1 under the lens first. This webinar is your first look at what it finds — straight from the experts across these topics.
- Why AI has become the dominant food, beverage, and nutrition influencer for GLP-1 consumers.
- How Tahiri's pioneering five-stage GLP-1 Consumer-Patient framework reshapes how brands must think about relevance.
- Which brands are surfacing in AI answers — and the signals driving visibility.
- What it takes to earn the AI recommendation and stay visible in the Answer Economy.
What you'll take away.
Why AI has become the dominant food, beverage, and nutrition influencer for GLP-1 consumers.
How Tahiri's pioneering five-stage GLP-1 Consumer-Patient framework reshapes how brands must think about relevance.
Which brands are surfacing in AI answers — and the signals driving visibility.
What it takes to earn the AI recommendation and stay visible in the Answer Economy.